Spider-Man Is About to Become America's Biggest Movie Ever - While Losing No. 1
Brand New Day sits ~$927M domestic, under $10M from Force Awakens' $936M record. This weekend it should break history - even as Practical Magic 2 takes the weekly crown. Peak irony.
Only Spider-Man could set an all-time record while getting dethroned in the same breath.
Spider-Man: Brand New Day is sitting around $927 million domestically - less than $10 million from Star Wars: The Force Awakens ($936.6M), the long-standing North American champ. Tracking says this weekend finishes the job. History book rewrite. Web-slinger ink.
The punchline
Practical Magic 2 is storming the weekly No. 1 slot. Thursday previews alone pulled about $4.7 million. Opening weekend talk: $30-35 million, fueled by millennial and Gen Z women who waited decades for another Owens sisters movie. Spidey finally loses the weekly throne after six straight wins - and still becomes the biggest domestic movie of all time.
That is not failure. That is a flex wearing a loss as a cape.
How we got here
Six weeks at No. 1. $2.4 billion worldwide already. Best Hollywood summer since COVID. Endgame and Avatar still ahead globally. Domestically, Force Awakens was the last wall. Peter Parker is about to kick it down while a witchy sequel takes the weekend selfie.
Digital/4K chatter points to fall windows. Theaters still printing money. The record is the story. The No. 1 loss is the meme.
The magazine read
Lose the weekend. Win the country. Force Awakens, move over. Practical Magic can have Friday. Spidey wants forever.